Color Riche 40 Anniversario Matte Rossetto Matte Addiction 347 Haute Rouge

[This review was collected as part of a promotion.] This is a classic medium red. The pigment in these lipsticks is phenomenal. They really do rival high end lipsticks in terms of pigment so a gentle wipe of lipstick can provide a ton of colour. I can see these lasting a long time. They do transfer on cups when you drink but it fades evenly and it won't take off a chunk of colour when you drink like with traditional lipsticks because of the matte texture. They smell like regular the L'Oréal lipsticks. I hope they extend the line and make a rainbow of colours because they have the formula on point. This actually has more staying power than some of my high end lipsticks. It's beautifully matte. I love it.

[This review was collected as part of a promotion.] I thought this lipstick was really nice. price wise it's good, and the strong pigment meant I didn't need to layer it on. When it first went on it had great moisture and looked good but after a few hours my lips became a little bit dry but stayed moist for a lot longer than other Matte lipsticks. unfortunately it is not a lipstick that can just be slapped on like some other lipsticks, for this one to look good and "perfect" I would advise to out line your lips with a matching lip pencil. but I will Definitely wear this one a lot! and I love this shade of red!!

[This review was collected as part of a promotion.] I absolutely love this lipstick. Although it's a matte it isn't at all drying and there is a very slight sheen. My lips felt really comfortable and the colour lasted incredibly well. I love the sharp point to the bullet as it means you can line your lips before filling them in with the colour. And talking of the colour, I love this one. I love my reds anyway, and this is a really lovely pink red which I would wear every day.

[This review was collected as part of a promotion.] What can I say other than my new perfect red.
Moisturises and so much pigment it's unreal.
Love the Finnish and it's the perfect retro red.
My lips weren't too dry after and the colour stayed on for quite a long time.
Didn't go too patchy whilst eating and drinking.
Everyone commented and asked what I had on my lips at work. A big thumbs up
Love love love it

[This review was collected as part of a promotion.] Classic colour in classy packaging. this is the perfect red for me, and love that it stays creamy on the lips, compared to other matte lipsticks on the market that tend to dry up and almost crumble after a while. Really like the new textured packaging too. All round fan- I'll definitely be wearing red lipstick a lot more now!

[This review was collected as part of a promotion.] This is such a comfortable maybe lipstick, when its on you don't feel like it's a matter and it isn't drying at all, compared to other brands its way better for moisturising benefits and this colour specifically is such a claslice red it makes your lips really stand out, definitely worth the purchase

[This review was collected as part of a promotion.] The color is absolutely amazing. It is so bold and striking. I loved applying it - it felt so luxurious. It feels really moisturizing and hydrating, and it is perfectly matte and it holds really well. I feel I could wear this all day. I also adore the sleek black and gold case.

[This review was collected as part of a promotion.] Love love love this lipstick. The red colour is sophisticated and can be worn day or night. Really makes the outfit. Matte look is awesome. It didn't find its way on to my teeth and lasted ages. My lips felt moisturised and natural. Highly recommend